Adoration Home Health and Hospice

The Regional Vice President (RVP) of Business Development is responsible for leading the Area Business Development team(s) and executing strategic initiatives to drive business growth and increase revenue within a specific region or territory. Develops and implements sales and marketing strategies, identifying new business opportunities, building and maintaining relationships with key clients and partners, and manages the area business development leaders. The RVP of Business Development plays a crucial role in expanding the company's market presence and achieving financial targets.

• Develops and implements the sales and marketing strategies to grow and expand the Home Health business in the region
• Ensures alignment and implementation of sales strategy through discussions with the area leadership team
• Monitors and maintains data on market area including competitors and marketing strategies and develops a comprehensive marketing plan designed to meet budgetary volume projections
• Manages and directs the Area Operations Leaders in planning in-services, presentations, and in addressing issues with referral sources
• Initiates and coordinates contract negotiations with agencies, funding sources, facilities, insurance companies, and managed care organizations
• Supports and promotes company philosophy to referral sources in the community
• Develops and maintaining comprehensive working knowledge of organization's markets including but not limited to key referral sources, competitors, governmental agencies, and major payer groups and applies this knowledge to effective sales planning and positive public relations
• Monitors current industry and marketplace changes and opportunities for competitive advantage
• Participates and contributes to the annual budgeting process for the HH Division for the respective area of responsibility.
• Holds leaders (business development) and teams accountable for the achievement of monthly, quarterly, and annual budgets and business / clinical quality goals
• Provides leadership, mentoring, coaching and development to direct reports
• Responsible for reporting on plans and achievement of business, admission and clinical / quality goals to division President and Company CEO
• Responsible for recruiting, interviewing, hiring, and training of direct reports
• Monitors turnover in the area of responsibility. Ensures proper hiring, training, and development of newly hired staff. Works closely with support departments to achieve
• Routine collaboration with payer contracting to negotiate the strongest contracts
• Monitor metrics proactively to effect change in a positive direction before month end
• Collaborate with business partners and use appropriate resources to accurately forecast monthly admissions/growth
• Assigned territory and area of operation can change based on business need

• Bachelor's degree in Marketing, Business Administration or related field
• Ten years experience in hospice and/or home health business development
• Proven success in the development and execution of strategic marketing plans
• Excellent presentation and public speaking and sales skills
• Experience in strategic planning and collaboration with executive, sales, product development and key operational groups
• A deep and broad professional network that aligns to our target client base preferred
• Demonstrated track record in building new book of business, client relationship management, and evidence of closing and growing accounts preferred
• Excellent presentation and public speaking and sales skills
• Ability to work with remote teams with units in multiple locations
• Relationship building skills
• Travel 25% to 75%

 

Adoration Home Health and Hospice provides quality and compassionate services in the comfort of home, providing support for patients, families and caregivers in their time of need.  Adoration was formed to fill the need for a loving, community-focused, caring organization.  We empower patients to live with dignity, find a sense of fulfillment, and celebrate with their families a life well-lived.  Our employees and caregivers are proud to be a part of the Adoration team and the mission of our company.  For more information about Adoration, please visit www.AdorationHealth.com.  Follow us on Facebook and LinkedIn.